Creating a StoryBrand BrandScript 101 – Coming up with your Empathy Statement
At our very core, humans like to do business with other people, or with brands that we can identify with. It’s in our DNA, our
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At our very core, humans like to do business with other people, or with brands that we can identify with. It’s in our DNA, our
What is a StoryBrand Brandscript and why does your business need one? The benefits of a StoryBrand Brandscript will continue to pay dividends for any
In the Storybrand Buyer Persona (or Storybrand Customer Avatar) training, we spoke a little about the StoryBrand Larger Market Formula. While StoryBrand wasn’t the first company by any means
While companies are embracing its customer-centric approach and clear communication tools, a crucial question lingers: is a StoryBrand certification worth it? The StoryBrand Framework
You might be asking, “What is the Storybrand messaging framework?” You need to know what it is if you are facing any of these problems:
You’ve got your buyer persona, that’s great! This is how do you use it in your marketing to get more leads and make more sales… We
The struggle to turn website visitors into loyal customers is real, and something many business owners find challenging. It can be difficult to come up
Have you ever felt like your brand is lost, like an early explorer in the Simpson Desert? No matter how hard you try, everywhere you
Do you feel like you must walk through each email whenever you have to deliver a Storybrand email sequence to a client? Are you running
Is the StoryBrand Marketing Roadmap Course worth the investment? That’s an interesting question. There are a lot of opinions out there about the StoryBrand Marketing Roadmap
