About The Brand

West Indies Wear

West Indies Resort Wear provides island-lovers with comfortable, soft-cotton beachwear and sarongs in fresh Caribbean colours and coastal prints.

Australian-born fashion designer and owner of WIW, Kim Van Loo who lives in Coffs Harbour, has a passion to provide soft, breathable cotton clothing that keep women cool when its hot. 

Their Challenge

Kim had a strong wholesale business, throughout the USA and Caribbean, but was also wanting to expand her retail online business. She needed to get her messaging clear and create a professional website. Kim was also wanting support with how to use social media to grow. 

Strategy

  • Storybrand Brandscript and Messaging Guide
  • Website Design
  • Monthly Coaching
  • SEO management
  • Advertising management: New clients and retargeting
  • Email campaigns
  • Social Media Coaching

Results

  • 10 x Increase in monthly sales.
  • Coaching through Covid to pivot and continue to grow rapidly. 
  • Facebook group over 1,000 raving fans and growing daily.
  • Ad campaign an ongoing success.
  • Confidence in marketing.
  • SEO growing.

See The Transformation

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“James & Naomi from Results and Co are the most incredible website designers in Coffs Harbour, they helped me triple my sales in one month through their online social media marketing strategies. I can't recommend them enough”

Kim Van Loo – Designer and Owner West Indies Wear

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