If you’re here, you agree that direct communication is one of the easiest and most effective ways to establish a close relationship with customers. 

But do you know how to maximise its benefits? Are you confused, helpless, and worried you might get left behind by competitors who can harness its features?

Don’t worry. Here are some of the best Messenger bot examples from famous brands to inspire you. 

5 Messenger Bot Examples From Different Brands

Messenger Bots can provide a fantastic customer experience by making navigation more straightforward and hassle-free. The following are among the brands that provide the best interactivity with their chatbots (note that this can be different in your location). 

• Marriott International
• Pizza Hut 
• Domino’s Pizza
• Quaker Oats
• Ponds
  
  

Marriott International

Marriott International Messenger Bot provides customers with the best experience, from booking to getting a service upgrade.

The chatbot allows the guest to book at the drop of a hat. When they are at Marriott Hotel, they can also use it to add particular services. Besides that, the company maximises this tool to promote and upsell.

Pizza Hut

Food businesses are among the industries that provide the best Messenger chat experiences. Among them is Pizza Hut. 

With the chatbot’s help, customers can order a meal straight from the chat. It makes online navigation easier as the customers don’t have to leave Messenger to go to an app or visit their website. 

It also allows their customers to express their feedback and concerns. 

Domino’s Pizza

Same as Pizza Hut, Domino’s Pizza has outstanding Messenger bot customer service.

Domino’s Pizza’s chatbot removes some of its employees’ tasks by automating the ordering process. It gets its customers’ orders and allows them to track these orders and send their concerns. 

Quaker Oats

Quaker Oats named their Messenger Bot Otis to create a closer relationship with its customers. Otis has various features, allowing customers to get personalised recipes, set reminders, and send their concerns.

Otis is a big help for both the customers and the brand, as it can suggest recipes to the customers based on their favourites. Also, it helps Quaker Oats get to know more about their buyers, improving their profiles. 

Ponds

Ponds provide an impressive chat service by creating SAL, the name of their Messenger Bot. SAL offers a personalised recommendation for Ponds’ customers. All the customers need to do is upload their pictures. The bot will analyse it and recommend the best Ponds product to use for their skin issues. 

Where Can You Use a Messenger Chatbot?

A Messenger chatbot can address your consumers’ concerns to improve customer service and experience. 

Now you know some of the Messenger bot examples, here are some ways to make the most of them:

• Lead generation
• Customer profiling
• Product promotions
• Direct selling
• Customer support
  
  

Lead Generation

With a Messenger bot, you can offer discounts and freebies. You may invite your customers to sign up on your website or fill out a form in exchange for a freebie, and it can allow you to add people to your email list to nurture and convert into customers. 

Customer Profiling

Like Quaker Oats, you can provide options and recommendations to your customers. You can ask questions about their preferences. You can also conduct a direct survey to identify what most of your customers like the most.

Product Promotions

Messenger bot lets you create targeted promotions of your products and services based on your customer’s preferences.  

Direct Selling

You can also create a layout for a chat that will take your CTA to the next level. You can use a carousel to introduce your products and services.

It brings you the opportunity to sell because it allows you to list your items and send product recommendations to your customers in an attractive way. 

Customer Support

The most apparent purpose of a Messenger Bot is to provide help or assistance to your customers. Unlike humans, bots are available 24/7. It eliminates the need to hire night shift employees to address international customers. 

It also makes your customer support team’s job less stressful if you can create an FAQ that addresses most of the customers’ concerns. 

You can make your chatbot’s messages’ tone conversational to appear more friendly and build a better relationship with your customers. 

Final Thoughts

Messenger Bots can significantly improve how you do your business and even increase your sales by up to 67%.

But setting up a Messenger Bot is not enough. You should also ensure that your bot can chat conversationally, so your visitors or customers won’t feel that they’re talking to a robot. 

To make it possible, use the StoryBrand Framework. Schedule a call with us to learn more about it.