Why is the Business Made Simple Book by Donald Miller of StoryBrand taking the top spots at Amazon and being Rated Number 1 in Business Books and number 22 book overall?
Donald Miller is known for turning the entire marketing and business arena on its head with his StoryBrand 7-Part Framework. He is doing it again with the Business Made Simple Book he released, which has experts saying it is more valuable than a business degree.
The pages inside this book and the 60 videos accompanying it are set to revolutionise a whole new generation of business owners and marketers, as it reveals many of the hidden dangers, questions and strategies to overcome.
Why Read Donald Miller’s Business Made Simple Book?
Let’s face it. If you are in business, you know it’s not a walk in the park to start and become profitable. When you begin, there are many sleepless nights and stressors.
Each day, you are bombarded with new stresses that take your focus and energy, many of which could be the end of your business if you don’t get it right.
You have to think about when you should expand, what kinds of people you should employ, what marketing strategies are working in today’s environment, Social Media, messaging, expenses, government regulations, and relationships.
Whether you are the business owner or an executive wanting to do the best for your employer and further your career, you may not know much about business. This places immense personal pressure on you, making you wonder how to get the help you need to grow the business and your career and get your job done.
Many have told us they feel like a fraud, pretending to know what they’re doing, living each day on the edge of their seat, hoping they don’t do something wrong. Or, worse, get found out that they don’t know what they’re doing.
You know that finding a business coach is essential. However, many business coaches have no real-world experience except a nice little certificate to say they can help you grow your business, even though they have never done it.
How the Business Made Simple Book Can Change Your Life?
The Business Made Simple book by Donald Miller of StoryBrand is a “business coach in a book”, and the video email campaign that comes along with it will take you from feeling like you don’t know what you are doing to pure confidence.
This simple blue book will give you knowledge and an understanding of how to run a successful business, whether you are the owner or executive.
Who Is Donald Miller?
Donald Miller has helped more than 3,000 businesses clarify their marketing messages, so their companies grow. He’s the CEO of StoryBrand, the co-host of the Building a StoryBrand Podcast, and the author of several books, including the bestsellers Blue Like Jazz and A Million Miles in a Thousand Years. He lives in Nashville, Tennessee, with his wife, Betsy, and their dogs, Lucy and June Carter.
Donald Miller is not only a New York Times and Wall Street Journal Best Selling Author. He also runs StoryBrand and Business Made Simple University. He knows that having business success is much more than just a good idea made profitable. It’s a set of unbreakable rules and closely guarded secrets that only those with luck, foresight, or mentorship can find. By reading the Business Made Simple book, you have found them.
What Makes the Business Made Simple Book Different From an MBA Degree?
You won’t find them in MBA schools or university/college degrees. Not because these places hide the secrets – they don’t know them or haven’t taken the time to change their outdated teaching. It’s because, many times, you are being taught by people who were trained to teach, not by those who have been in business and forced to work through the challenges on their own.
There is a difference between actual practical knowledge that has been used in the marketplace to build a multi-million dollar business AND THEN successfully passed on and implemented by tens of thousands of business owners around the world to theoretical knowledge found in a textbook.
I love what Donald says on his Amazon listing: “Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward.”
Donald Miller wrote the Business Made Simple book to help you grow a healthy and profitable business. He wants you to avoid the pitfalls in business and rise to the top of your industry.
But it’s not just the book that brings value; it’s the videos that accompany it. It’s like getting an MBA without spending the 10’s of thousands of dollars and countless hours, all while still getting the essential information.
What Is the Business Made Simple Book All About?
According to this Donald Miller, to make the most out of this book, you have to:
Watch one video per day for the next sixty days
Read the accompanying daily entry
Practise what you’ve learned in your company or the company you work for.
These short, daily entries and accompanying videos will add enormous value to your business and the organisation you work for. In this sixty-day guide, the book will introduce the readers to the 11 areas where truly successful leaders and their businesses excel:
Chapter 1: Two-Week Quick Start
This chapter focuses on a person’s character. It describes the 10 characteristics one must have to become a value-driven professional. It teaches you what it takes to win at work or in your business. This part of the book provides eye-opening revelations on how most people see themselves and how it can become a barrier to workplace productivity.
Chapter 2: Leadership Made Simple
In this chapter, Donald Miller explains the tasks of a good leader. Here’s one: give your team direction on where your organisation is going. Although it can be an obvious task of a leader, the other points are surprising and easily missed in the workplace if you don’t read the book.
It tackles the principles every good leader must have that will guide them in business and life.
Chapter 3: Productivity Made Simple
This section suggests what steps you should take to increase your productivity and stay focused on what you are doing. It provides helpful insight into avoiding distractions that may occupy your time if you don’t have a clear direction on how to spend your time.
Chapter 4: Business Strategy Made Simple
Donald Miller teaches the readers how to build a strategy by comparing it to an aeroplane that has the body, wings, engines, and fuel, which are all needed at the right proportions to keep it running. It’s the same with the major areas in business that you have to keep at the right proportions to keep your business running.
Chapter 5: Messaging Made Simple
Messaging Made Simple will teach you how to clarify your message. It is by using the components of a story and proper positioning of your brand, by placing your customers as the hero and your brand as the guide.
Chapter 6: Marketing Made Simple
This part of the Business Made Simple book teaches you how to create an effective sales funnel from the start to end. It talks about the different sales funnel levels that describe your brand’s relationship to them and the actions you should take for each.
Chapter 7: Communication Made Simple
This chapter discusses the best way to become an exceptional communicator. It lays out questions you should answer to communicate and present better. It shares the secret of how you can grab your audience’s interest and get them to listen to what you have to say.
Chapter 8: Sales Made Simple
The Sales Made Simple chapter talks about what you can do to guide your customers to make a purchase. Based on the Business Made Simple book, the best way to do it is to qualify the lead, invite your customers to your story, repeat your talking points, create a proposal, and close the sale. This book shares the secret of how to do each of these.
Chapter 9: Negotiation Made Simple
This section discusses the techniques for becoming a good negotiator. Whether you are the boss of your company or an ordinary employee, you’ll benefit from this book. It will help you identify the two kinds of negotiators and how to become or deal with each type. Besides that, it also talks about the dos and don’ts of negotiating.
Chapter 10: Management Made Simple
This chapter talks about getting your team to trust you and setting your priorities. It also explains why you should love measuring KPIs to become a good manager. It also talks about the techniques on how to manage people.
Chapter 11: Execution Made Simple
Execution Made Simple has a framework that you can follow to streamline the operations in your organisation. It talks about launching a meeting in which you should answer four questions for a successful project and delegation. It also tackles how you can hold your team accountable for this project and recognise them for a job well-done.
What Do People Say About This Book?
‘Business Made Simple helped me grow my private practice into a thriving group practice in 3 months.’
–Carole Cullen, My Therapist, Inc.
‘Donald Miller’s Business Made Simple videos have ensured that I get a quick dose of smart, creative business advice every morning–no searching, no effort, just there and ready for me to consume!’
–Chrissy Wozniak, The Uncommon Ground Inc.
‘Business Made Simple starts my day with an idea that makes me money, saves me money, or helps me make better business decisions.’
–Grant Karst, BlueSky Financial Planning
‘The best part of waking up is not Folgers in my cup, it’s the simple tip from Donald Miller that grows my small business.’
–Lee Baker, uScore Soccer
‘Starting my day with Business Made Simple motivates me to be the best co-worker, leader, and performer I can be.’
–Deb Vigotsky, Hanover Insurance GroupInstagram and Twitter
Bottomline
In my opinion, the Business Made Simple book and the accompanying videos are a must for any business owner, manager or executive wanting to remove confusion and become clear on being a business success.
There’s no need for you to go and get an MBA. This simple blue book will equip you with the knowledge you will need.
However, even if you have this book, you still need guidance.
For business inquiries, schedule a call today!
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